Print Advertisements by Otis Elevator Company
Everyday we are constantly exposed to advertising, be it online, in print, on billboards or through the screens we interact with everyday. Today we are exploring elevators and their position as the new billboard within the ever emerging vertical landscape.
For years companies and advertisers have been trying to break through all the noise and make a memorable engagement for their brands. Most ads simply don’t do a good enough job at catching our attention and making us think. But these following ads are different: not only are they creative and fun to look back at, but some of them also make you think about important role elevators have played in architecture and the building of the modern city.
Here are twenty print ads by the Otis Elevator Company that are creatively brilliant. They have a solid concept topped off with great design which to date embody the brilliance of this North American company.